ORANGINA

Orangina, the fruit juice drink with the discreet amount of carbonic acid and real fruit, is one of the oldest and most successful soft drink brands in the world.

As well as the introduction of the new Europe-wide brand appearance in 2006, Dederichs Reinecke & Partner have provided intense support of the Orangina catering promotion. In addition, the agency was responsible in 2005 and 2006 for the concept and conversion of various PR measures in the b2b and b2c area for the cult brand.

www.orangina.de